WHAT ARE YOU DOING AFTER THE ORGY? or Does the consumer really behave (well)? by Ahmet Suerdem
“In the middle of the revelries, a man whispers into the woman’s ear: What are you doing after the orgy?” (Baudrillard 1990) In his “Cool Memories” on America, the French writer Jean Baudrillard discusses through his anectodes some of the problems that contemporary societies of mass consumption are facing: In an endless schema of frustration/gratification, is human desire kidnapped and turned into a hostage without exchange? Aren’t we sacrificing something… …